The Loft Bar brings a fresh perspective to sport-inspired hospitality in the heart of Christchurch, New Zealand. Redefining typical sports bars in favour of a refined, inclusive space where the atmosphere is just as important as the game.
Design studio Element 17 led the interior concept with a clear intent: to create a space that feels elevated and design-focused, without losing the social energy that sport brings.
“We wanted to create a venue where sport plays a meaningful role in the atmosphere but doesn’t dominate it,” says Naomi Edwards of Element 17. “We explored how this energy could be translated into spatial language and materiality, without falling back on masculine clichés or visual clutter.”
With this direction in mind, the design balances sport references with a sophisticated material palette. Statement pieces like the custom oversized tennis racquet chandelier offer a clever nod to the venue’s theme, while avoiding visual overload.
“This meant designing elements that would speak to a shared cultural love of sport, while also being sensitive to a broad audience by elevating the overall design to welcome guests to enjoy a game or just enjoy the atmosphere over evening cocktails.”
The aesthetic draws influence from the industrial charm of New York’s loft-style venues. Brick veneer walls and exposed timber beams contrast with layered lighting, brushed brass finishes, and a tactile mix of leather and velvet upholstery. Deep tones of navy, burgundy, emerald, and rust introduce warmth and richness to the space.









